We undertake focus groups to get under the skin of seemingly contradictory opinions and understand the emotions that drive decision making.
We are proud to be an accredited member of the British Polling Council, and we are also bound by the Codes of Conduct of the Information Commissioners Office, and Data Protection Act.
Focus on Science
Our mission is to bring together insights from the fields of psychology, politics and market research to help our clients understand what lies beneath the noise, so they can take meaningful action to deliver their goals.
We offer a personalised service, where clients get the full value of our personal experience. When you hire us, you are hiring specialist advisers who will understand and care as much your project as you do.
We are a smaller operation than most polling companies and work with a range of highly experienced providers for fieldwork and analysis to deliver bespoke strategy-led solutions for our clients.
Sectors we support
Forefront is a new market research agency that helps companies better understand what drives the opinions of their audiences. We currently operate in the following sectors:
Explore the Current Landscape
We seek to validate initial theories, expand on them and quantitatively define the current position for a campaign.
Data Processing & Analysis
We use relevant statistical analysis to objectively uncover the strongest drivers of support and/or engagement for a proposition.
to be sure
Test and scrutinise the proposed narrative and messaging, ensuring nothing is left to chance when it is deployed.
As you deploy campaigns and initiatives based on this research, it will be important to regularly re-test, as sentiment changes over time
We are always on the lookout for talented individuals to join our team. If you feel you have something to offer then get in touch today.