Money Expert – a leading price comparison website commissioned us to research how consumers behaved when managing their car insurance, and their awareness of the market.
Money Expert is a leading price comparison website and wanted to research how people renewed their car insurance. They asked us to help design the survey, collect the data, and present the findings in a press release.
We conducted an online survey of 600 people in the UK who had renewed their car insurance in the last 6 months.
Respondents collected are representative of UK demographics for age and gender.
29% of Drivers Lose Money by Letting Their Car Insurance Auto-Renew
Promoting the findings
We helped create the press release with the findings of the survey and supported the PR strategy.
The survey was picked up by the Sun, Mirror, Express, and Independent.